On March 17, 2021, Fujian Ninon Technology invited Li Jinsong to lead a sharing session on "Application of Intellectual Property Standard Implementation System." The event brought together key departments to discuss how to better protect innovations in sand making machine technology.
Ninon's General Manager Wang Jianxiong emphasized the importance of intellectual property protection for the company's core sand making machine technology. The session explored strategies to safeguard innovations in sand making machine design, manufacturing processes, and related technologies.
This focus on intellectual property management comes after Ninon achieved a significant milestone on December 31, 2020. The company obtained the "Intellectual Property Management System Certification Certificate," recognizing its commitment to protecting innovations like its advanced sand making machine technology.
This certification marks a new height in Ninon's intellectual property work, providing a solid foundation for further developing and perfecting its management system. It also strengthens the company's position as an innovator in the sand making machine industry, ensuring its technological advancements remain protected as it continues to grow and expand into new markets.
To connect the intellectual property sharing session content with the core product, I’ll integrate "sand making machine" by linking IP protection (trademarks, confidentiality, management) to the company’s sand making machine technology—highlighting how IP safeguards this key product’s innovation. Here’s the rewritten passage:
In this sharing session, General Manager Li from Jinxiang focused on the significance of intellectual property (IP), IP standard implementation, and IP intelligence application—with a focus on how these apply to industries like sand making machine manufacturing. He first analyzed global attention to brand trademarks, noting China ranks second only to the U.S. in emphasis. He added that Chinese governments at all levels offer policies and financial support for IP standard implementation, which is crucial for enterprises developing core technologies like sand making machine design and manufacturing.
Li then shared how different industries (including the sand making machine sector) adopt IP confidentiality measures across departments. He advised enterprises to build visualized processes, intelligent management, and data-driven rights protection—especially for proprietary sand making machine technologies, where leaks could undermine market competitiveness. To emphasize his point, he cited a high-profile industry case where disputes over brand trademarks disrupted a company’s sand making machine business. This example underscored that IP is a vital intangible asset and competitive tool for enterprises, especially those relying on innovative sand making machine solutions, and that a standardized IP management system is essential to protect such core assets.
At the meeting's conclusion, General Manager Wang emphasized that innovation drives Ninon's growth, particularly through continuous improvements to its sand making machine technology. The company now holds over 30 patents covering inventions, utility models, and designs related to sand making machine development.
Looking forward, Wang outlined plans to increase investment in R&D for sand making machine technology, strengthen patent protection, and implement comprehensive intellectual property management. He views these measures as creating a competitive "moat" for the company.
Wang explained that intellectual property enhances enterprise value across all operations, from risk control to market development. This is especially true in the building material industry, where technological innovation directly impacts market competitiveness and long-term sustainability.
